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Marketing

Field Marketing & Events Manager - SF Bay Area

US, San Francisco (Hybrid)

Description

As our Field Marketing & Events Manager, you will be the driving force behind our growth in the Bay Area, one of the most critical tech hubs in the world. 

This isn't just about running events; it's about building a dominant brand presence, owning a pipeline goal, and creating a community around Bright Data.

Responsibilities

  • Define and lead field marketing strategies tailored to developer and AI audiences, ensuring alignment with business objectives, community engagement goals, and regional priorities.
  • Drive the regional event strategy, managing a diverse portfolio from large-scale conferences and trade shows to intimate executive seminars.
  • Own the Bay Area marketing pipeline, executing a multi-channel strategy (events, digital, ABM) to generate and mature qualified leads.
  • Engage the local developer and tech ecosystem by hosting high-impact events (workshops, hackathons, etc.) and establishing our office as a community hub.
  • Partner with Sales to design and launch strategic ABM campaigns that create and accelerate pipeline for key enterprise accounts.
  • Analyze campaign performance, ROI, and conversion rates to optimize programs and demonstrate a clear impact on the business.
  • Lead complex projects with Sales, Product, and Operations to align on and execute go-to-market goals.

Requirements

  • 5+ years of experience working at developer platform companies or similar.
  • Proven experience managing field marketing strategy to the developer community for a tech/dev/data software company.
  • Familiarity with developer tools, platforms, and communities is mandatory.
  • Strong understanding of the developer ecosystem and the ability to identify emerging trends and opportunities for engagement.
  • High verbal and written communication skills, with the ability to work across multiple time zones and communication channels.
  • Remarkable project and time management skills.
  • Willingness to travel up to 50% of the time for in-person event execution.
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